Client: ZEDD
[2022]
I worked on the creative direction and was the lead designer for Zedd’s Clarity 10-Year Anniversary Orchestral Performance at the Dolby Theatre, establishing the event’s overall visual identity.
In collaboration with Zedd, I designed the event branding and created promotional video assets that captured the essence of this grand occasion. My focus was on crafting a classic and iconic aesthetic that reflected the performance’s grandeur, distinguishing it as an orchestral celebration rather than one of his typical performances.